Offering

Omni-channel Commerce

Reply is a leader in eCommerce and omni-channel solutions delivery for the world’s biggest retailers and producers of goods. Reply covers all retailer and wholesaler needs, utilising its skill set in strategy planning, technology architectures and implementation. For these customers, Reply has built successful ecommerce solutions and effective omni-channel strategies to blend and synchronise the digital and physical experiences for the end consumer.

Reply’s solutions implement both B2B and B2C scenarios and let retailers and producers define an end-to-end strategy from the digital to the physical: starting with marketing, promotions, digital couponing and consumers’ social engagement, underpinned by strong and effective management of products, orders and catalogues, Reply enables clients to offer their customers a unique shopping experience and to do business the way they expect to. In order to realise a true omni-channel retail environment, our strategy allows retailers to put customers at the centre, ensuring a personalised and contextualised experience across all the channels.

Reply will help you to define and implement the most suitable omni-channel commerce approach for your business.

Mobile Payments

Best Practice

Embracing the Bitcoin: why mobile operators should prepare for the digital currency shift

This white paper outlines the opportunity at a high level for mobile operators to innovate new services, increase revenues and develop new business lines based on Bitcoin and other key Digital Currencies currently available.

ecommerce

Case Study

Reply for Vorwerk Group

A new brand strategy in the large-scale design relaunch for all countries and product divisions were rolled out by Reply.

Various graphic, conceptional and technical improvements of the Magento shops and TYPO3 CMS were part of the implementation.

Reply for Vorwerk Group 0

30.06.2014

News & Communication

CNH's Industrial Village offers innovative and customised experiences for visitors thanks to Hi engage

The Industrial Village selected Hi engage, Reply’s proximity and contextual marketing solution, to develop innovative and customisable visitor experiences to the Historical Gallery.

Omni-channel commerce

Best Practice

END-TO-END ECOMMERCE

Reply delivers a seamless and relevant buying experience – for consumers or businesses – with end-to end commerce solutions. Our omni-channel commerce solutions can help clients to satisfy the demands of “always-on” consumers as well as increasingly complex business requirements.

END-TO-END ECOMMERCE 0

Ecommerce specialists

Award

AWARD-WINNING ECOMMERCE SOLUTIONS

100% dedicated to hybris and working with this technology since 2007, ​​Portaltech Reply is hybris Platinum Elite Partner and has been named "Global Partner of the Year" three times. The hybris development teams are structured with a mix of hybris expert developers, hybris UI developers, technical architects and highly skilled hybris delivery managers.

PROXIMITY COMMERCE

Best Practice

Long live "Proximity Commerce"!

Proximity Commerce™ is when the customer has full control of when they make their purchasing decision, whether at home, online or on the go and whom they choose to involve. The retailer that enables this ‘conversation’ will better understand their customers’ needs and build long-term relationships. It is Reply’s vision of how technology can enable the retailer to have a genuine understanding and connection with each customer thus building loyalty over a period of time across many purchases.

Research & Infographics

Research

The Challenges of Realising a True Multichannel Vision

Portaltech Reply and eDigitalResearch have once again undertaken this important piece of research to understand how the market has changed and what more needs to be done to help retailers better achieve their multichannel vision.

Multi-Country ecommerce

Case Study

Costco strengthens the ecommerce platform worldwide

Reply turned Costco’s international eCommerce expansion plans into reality. Reply handled the entire ecommerce offering for Costco, with Mexico becoming the first market to use and test the blueprint ecommerce platform developed in the UK.

Costco strengthens the ecommerce platform worldwide 0

Hi Reply

Brochure

Proximity Commerce

Proximity Commerce is the vision of Reply of how purchases will be made in the future, with a solution that supports a personalized and innovative purchasing experience: from contextualized marketing communications and the ability to ‘virtualize’ and manage loyalty cards, to mobile payments, using networked devices and objects; this is the full deal.

07.04.2014

News & Communication

Costco selects Reply and hybris to implement its new international ecommerce site

Reply and hybris software, an SAP company and the world’s fastest-growing commerce platform provider, today announced that they have developed and delivered Costco Wholesale Corporation’s new international ecommerce site, Costco.com.mx.

03.04.2014 / Computerworld UK

Press Article

Costco uses UK e-commerce model to drive international sales

This article discusses Costco’s new Mexico wholesale website designed and developed by Reply.

02.04.2014 / Internet Retailer

Press Article

Costco says 'Hola' to online shoppers in Mexico

This article discusses Costco’s new Mexico wholesale website designed and developed by Reply.

02.04.2014 / The Wall Street Journal.com

Press Article

Costco selects Reply and hybris to implement its new international e-commerce site

Reply and hybris software have developed and delivered Costco Wholesale Corporation’s new international e-commerce site, Costco.com.mx.

31.03.2014 / Parcel2Go

Press Article

Retailers must offer consistent customer experience

This article explores the latest consumer study from eDigitalResearch and Portaltech Reply.

Customer Experience

Case Study

TUI embraces multichannel

Travel customers are moving to online channels and wanting a more personalised buying experience. TUI was looking for an ecommerce solution that would deliver a revolutionary customer experience while enabling an integrated, scalable architecture. The project was developed by Portaltech Reply and was one of the most complex implementations of hybris in Europe.

TUI embraces multichannel 0

31.03.2014 / Retail Times

Press Article

Two thirds of retailers now operate four or more customer touch points, survey reveals

This article features the last survey by eDigitalResearch and Portaltech Reply about Multichannel Shopping.

26.03.2014

News & Communication

Survey reveals almost two thirds of retailers now operate four or more customer touch points

A recent retailer survey from eDigitalResearch and Portaltech Reply has revealed that channel integration is proving increasingly difficult as more and more retailers turn multichannel in an effort to engage with their customers.

Multichannel Commerce

Research

The Challenges of Realising a True Multichannel Vision

Portaltech Reply and eDigitalResearch have once again undertaken this important piece of research to understand how the market has changed and what more needs to be done to help retailers better achieve their multichannel vision.

26.03.2014 - 27.03.2014

Event

Internet Retailing Expo 2014

Portaltech Reply will take part in the Internet Retailing Expo 2014, that will be held in Birmingham on 26-27 March 2014.

21.01.2014

Event

E-commerce in Italy

Portaltech Reply joined E-commerce in Italy, the first event between Operator and End-user Companies in Italy. The event was held in Milan on 21 January 2014.

31.03.2014 - 01.04.2014 / Mannheim

Event

SAP-Forum for Trade

Xpress Reply will be part of the SAP-Forum for Trade. Multi- and omni-channel, smartphones as shopping assistants, Big Data or Social Media Analytics shape the future of trade and retail.

25.12.2013

Press Article

Retail in 2014: Omnichannel shopping

Internet Retailing - Mark Adams, Partner at Portaltech Reply, speaks about 2014 trends in Multichannel Shopping.

16.02.2014 - 20.02.2014

Event

EuroShop 2014

Xpress Reply and Syskoplan Reply will participate in the EuroShop 2014, the worldwide leading fair for retail trade. Being staged for the 18th time by Messe Düsseldorf together with the EHI Retail Institute, EuroShop will again be for the retail industry what it has been for years.

28.10.2013

Press Article

Changing Trends in Multichannel Shopping

Mobile Payments World - This article features the annual survey by eDigitalResearch and Portaltech Reply about changing trends in Multichannel Shopping.

27.10.2013

Press Article

Study underlines evolving multichannel habits of smartphone users

New Media Knowledge - This article explores the latest consumer study from eDigitalResearch and Portaltech Reply on changing trends in Multichannel Shopping.

15.10.2013

Press Article

Smartphone owners now visit shops less often

Internet Retailing - This article features the annual survey by eDigitalResearch and Portaltech Reply on changing trends in Multichannel Shopping.

Portaltech Reply

Best Practice

Changing trends in multichannel shopping and browsing preferences

Since 2010, eDigitalResearch and Portaltech Reply have been tracking the changes in multichannel shopping and browsing preferences since the growing emergence of smartphone devices. Results in this whitepaper refer specifically to the multichannel shopping and browsing preferences of smartphone owners unless otherwise stated.

15.10.2013

News & Communication

Online and mobile channels continue to boom as smartphone owners become increasingly multichannel

The latest consumer study from eDigitalResearch and Portaltech Reply has found that weekly in store shopping levels have dropped considerably since 2010, as smartphone owners continue to turn to their mobile devices and online channels to shop and browse.

23.09.2013

Press Article

From eCommerce to all Commerce

Internet Retailing - This article features an interview to Mark Adams, Partner at Portaltech Reply, who speaks about eCommerce.

18.07.2013

News & Communication

Portaltech Reply Observatory reports strong growth in online purchases using mobile devices, especially tablets

The Portaltech Reply Observatory on ecommerce has produced some new and interesting results. The study was run by Portaltech Reply together with eDigitalResearch.

10.07.2013

Press Article

The number of smartphone shoppers who make purchases on a weekly basis has doubled since 2012

Internet Retailing - eDigitalResearch and Portaltech Reply have been running an annual study into UK consumer’s mobile shopping and browsing for the past four years.

08.07.2013

Press Article

M-commerce almost doubles in 12 months

Retail Systems - New research from eDigitalResearch and Portaltech Reply suggests that 32 per cent of smartphone shoppers are using their mobiles to make a purchase on a weekly basis.

05.07.2013

Press Article

A Third Use Smartphone to Shop Every Week

MobileMarketing - This article explore the annual survey by eDigitalResearch and Portaltech Reply on the role of Mobile in Retail commerce.

04.07.2013

News & Communication

The number of smartphone shoppers who make purchases on a weekly basis has doubled since 2012

New research from eDigitalResearch and Portaltech Reply suggests that one third (32%) of smartphone shoppers are using their mobiles to make a purchase on a weekly basis.

Best Practice

The Role of Mobile in Retail Commerce - July 2013

Since June 2010, eDigitalResearch and Portaltech Reply have been tracking the growth and development of smartphone devices in mobile and retail commerce. Now in 2013, they expanded the study to better understand the significance of this growth and how it is affecting consumer behaviour by looking at tablet device use, as well as the use of mobiles in store to aid high street and multichannel purchases.

25.01.2013

News & Communication

hybris awards Portaltech Reply "Global Partner of the Year"

Portaltech Reply, the Reply group company specialising in the provision of eCommerce implementation and multichannel consulting services, was recognised as Global Partner of the Year for the second year running, by hybris, a leading provider of omni-channel commerce software, during the Partner Meeting hybris, held in Munich on the 24th January 2013.

Best Practice

The Challenges of Realising a True Multichannel Vision

Online and mobile channels will be key for future growth according to multichannel retailers. The latest industry study from Portaltech Reply, eDigitalResearch and IMRG shows that retailers who already sell through multiple channels expect their online and mobile sales to equate to 45% of their total revenue by 2014, whilst their store sales will drop to below 40%.

26.11.2012

News & Communication

Digital channels key for the future of retailing

Online and mobile channels will be key for future growth according to multichannel retailers. The latest industry study from Portaltech Reply, eDigitalResearch and IMRG shows that retailers who already sell through multiple channels expect their online and mobile sales to equate to 45% of their total revenue by 2014, whilst their store sales will drop to below 40%.

27.11.2012

News & Communication

The future of retail is increasingly digital, with online sales revenue expected to overtake that from traditional shops by 2014

The Portaltech Reply research into the use of digital channels by retailers has revealed some new and interesting results.

13.09.2012

News & Communication

Online and mobile channel integration is becoming even more strategic for the retail market

Portaltech Reply continues to monitor the way the shopping habits of British consumers are changing with the development of mobile channels and the growth of smartphone use.

13.09.2012

News & Communication

77% of smartphone owners still use catalogues to browse proving that integration of all channels is key for success

eDigitalResearch and Portaltech Reply have been tracking the changing trends in multichannel shopping and browsing preferences with UK consumers since June 2010. This, the third study of its kind, found that whilst online and mobile channels are seeing substantial year on year growth, the results showed that more traditional shopping channels, such as catalogues and stores still have a vital role to play.

Best Practice

Changing trends in multichannel shopping and browsing preferences September 2012

eDigitalResearch and Portaltech Reply's research reviewes the key factors in consumer decision making when shopping and browsing via different channels - in store, catalogue, call centre, via the web or on a smartphone device.

Best Practice

Cloud adoption, development & management

Storm Reply, with the experience and abilities it has cultivated regarding the new paradigms of Cloud Computing, can assist its customers in the assessment, adoption and management of Cloud solutions.

Best Practice

Retail in the heart, Technology in the head

Glue Reply is passionate about retail and its solutions are driven by three simple principles: Keep it simple, drive value, and execute well. Three principles that are at the heart of Retail... We are at the beginning of a Retail revolution, where the customer is driving the service they want, the provenance they expect, the products they like and how they want to engage with us.

19.06.2012

News & Communication

Mobile commerce is driving the retail market and opening up new business opportunities

Research realized with eDigitalResearch highlights how online purchases made on mobile devices have quadrupled over the past two years.